Hi, I'm Nicole. I help small businesses get their marketing sorted.

I’m a marketing consultant based in West Gippsland, Victoria. I work with small businesses and not-for-profits across Australia who are great at what they do, but don’t have the time, budget or headspace to work out marketing on their own.

Nicole from Project Social, marketing consultant in West Gippsland

Tourism, events and a soft spot for regional Australia

My background is in tourism and events marketing. I’ve run campaigns for holiday destinations, promoted events from small community days to big-ticket weekends, and managed Google Ads, Meta Ads, social media, content and websites, often all at once.

I love to travel, and I’ve got a real soft spot for regional Australia. The country towns, the local businesses that hold communities together, the events everyone looks forward to all year. That’s who I most enjoy working with.

I started Project Social because I kept meeting business owners who were brilliant at what they did but stuck on marketing. They couldn’t afford an agency, didn’t have time to learn it all, and had been burnt by people who promised the world. I wanted to give them a better option.

What I bring to your business

Real-world experience

I do this every day in tourism and events, so you get tactics that are working right now, not theory.

The full toolkit

Google Ads certified, plus Meta Ads, social media, content and websites. One person who sees the whole picture.

Plain talk, always

No jargon and no smoke and mirrors. You’ll know what I’m doing, why, and whether it’s working.

Who I work best with

Let's have a chat

Book a free 20-minute call. Tell me about your business and where you’re stuck, and I’ll tell you honestly whether I can help.